ChatGPT ads are here. This guide shows small businesses how to master conversational advertising, AEO, and GEO to dominate ...

Google Ads can help you improve traffic and find more qualified prospects and customers. Learn seven strategies to make your ...

Creating and scaling successful Facebook ads requires a structured approach. This fantastic guide by Alisha Conlin-Hurd outlines a proven four-step process developed from extensive experience with ...

If you leverage Google Ads, your job just got easier. Google has introduced new functionality designed to make creating and activating campaign audiences in Google Ads simpler. The update provides the ...

Google ads are a real game changer for e-commerce companies looking to increase traffic and sales. However, creating high-converting ads requires strategy and precision. Here are the steps for ...

Earlier this year, Google announced the expansion of its Gemini generative AI model to support more products, including ad campaigns such as Search and Performance Max. While the AI model is not ...

Ad headlines are one of the foundational building blocks of your campaign. These tiny bits of text create a first impression for your target customer, and play a real role in convincing them to click ...

Meta Platforms Inc. today said it’s rolling out a full-screen video tab on Facebook in recognition of the fact that its users spend more time watching videos than anything else on its platforms. And ...

NEW YORK—Comcast Advertising has launched a new AI creative platform that will make it much easier for small businesses and local advertisers to market and promote their products by using AI-powered ...

Meet Omneky, a startup that leverages OpenAI’s DALLE-2 and GPT-3 models to generate visuals and text that can be used in ads for social platforms. The company wants to make online ads both cheaper and ...

We might tolerate or even like ads more if they were well matched to what we’d actually buy and love--Not everyone needs to see a Viagra ad. Cambridge psychology PhD student Sandra Matz attempts to ...