Big data analytics give businesses the opportunity to get ahead by thinking and acting dynamically. However, there’s a widely held misconception among small business owners that big data is suitable ...

Using data in marketing is nothing new. In fact, data is so deeply ingrained in the fabric of online marketing that even marketers who aren’t actively leveraging it are still impacted by it. From big ...

Big data can help make Americans healthier, and the Trump Administration has stated—in its recently released Make America Healthy Again report and elsewhere—that building a national big-data platform ...