New technologies and data practices can help nonprofit organizations move beyond static reports toward more timely, ...

Trusted by over 15,000 brands and counting, including some of the biggest names such as TikTok, Netflix, Pepsi, and Lululemon ...

BUFFALO, N.Y. (WIVB) — Contrary to popular belief, measuring snow is a science. Going to the nearest pile of snow in your ...

Scientists and water managers are adding a new tool to figure out exactly how much snow is held in those mountains, and how ...

2023 was an eventful year in the land of TV ad measurement. Advertisers have grown to expect more tangible results from their TV and streaming ads, rather than just reach and frequency. Programmers, ...

From AR-powered rulers to GPS-based land survey tools, these 8 best measuring apps for iPhone and Android let you measure length, height, area, and even perimeters on the go. Accurate, versatile, and ...

The Financial Accounting Standards Board (FASB) is taking aim at how market-based cash balance plans measure liabilities for accounting purposes, potentially eliminating a long-standing cause of risk ...

Comscore executives revealed their strategy for addressing the long-standing media measurement dilemma at NAB New York 2025. Their unified platform consolidates fragmented data from streaming, CTV and ...

The global measurement instrumentation market is experiencing robust growth, propelled by Industry 4.0, the expansion of renewable energy infrastructure, and stringent safety and quality regulations ...

Pupillary distance is the space — measured in millimeters (mm) — from the center of one pupil to another. When you need glasses, an optometrist or an optician will measure this distance to make sure ...