The move comes as Disney launched a personalized vertical video feed in the ESPN app last year.

The brand is expected to introduce vertical video clips to help compete with Instagram and TikTok.

Content marketing continues to shift with podcasts and short-form video now leading audience engagement strategies Podcasts build strong audience connections, with 88% of listeners consuming entire ...

Founded by Snapchat’s former generative A.I. lead, Higgsfield is reshaping short-form video with click-to-video tools and ...

I didn’t have to read HubSpot’s 2025 State of Marketing report or the LinkedIn 2024 Benchmarks Report to know that short-form video content was the top content type used in marketing in 2024 and is ...

Disney+ is preparing to launch short-form vertical videos in the United States later this year, aiming to make the platform a ...

Short, vertical video is no longer just the domain of social apps. By building TikTok-style feeds directly into their flagship platforms, Disney+ and Netflix are trying to turn the mobile habits of ...

After testing TikTok and Reels-style short video feeds, the streaming platform is also expanding into video podcasts, a space ...

NEW YORK—Short-form vertical video has exploded across platforms like TikTok, Instagram and YouTube, but a new survey commissioned by Media.net, a provider of contextual advertising technology, ...

YouTube and TikTok, and other social platforms, have rapidly grabbed consumers’ attention, taking an even-greater share of consumer video viewership. Where's the investment? By Paul Pastor The ...

More and more B2B brands are pressing play on video content, and it's redefining how companies engage online. Fully 78% of B2B marketers currently use video in their programs, and 56% plan to increase ...

(Graphic: Vivienne Tran / Daily Trojan, Photo: CoinView App / Unsplash Modified.) Since TikTok’s conception in 2017, social media has completely reinvented itself. Once seen as a second coming of ...