The Interactive Advertising Bureau (IAB) has updated the industry's 25-year-old digital ad agreement terms through a collaboration with brands, agencies, publishers, ad tech, and legal experts. The ...

If you're a parent, you're used to repeating yourself. And Google was founded in 1998, so the organization is realistically in the age of parenthood, right? As a parent who has to endlessly repeat the ...

YouTube appears to have removed the close button from side panel ads. The removal of the button means that mobile ad side panels can no longer be dismissed. YouTube is a fluid platform where changes ...

WPP Media is projecting a 6.1 percent growth in global ad revenues to $1.08 trillion this year, revising a previous 7.7 percent forecast “due to disruptions to global trade and continued ...