With short-form video now dominant on social media, researchers are racing to understand how the highly engaging, algorithm-driven format may be reshaping the brain. From TikTok to Instagram Reels and ...

LONDON—Viewers who remember a time before YouTube existed are the biggest consumers of the platform’s movies and TV shows, according to a new report from Ampere Analysis. The world’s most-used video ...

MBW’s Stat Of The Week is a series in which we highlight a data point that deserves the attention of the global music industry. Stat Of the Week is supported by music data analytics firm Chartmetric.

On its 20th anniversary, YouTube is venturing into an era of AI-generated video, and may never be the same. I had that shift in mind when I recently interviewed YouTube CEO Neal Mohan at his office at ...

A few months ago, Danny Goodwin – editorial director at Search Engine Land and SMX – flagged a curious pattern on YouTube. He wasn’t seeing content theft. He wasn’t even talking about clickbait. What ...

You've mastered the art of long-form video, building an audience with in-depth tutorials, engaging vlogs, or thought-provoking documentaries. But in today's fast-paced digital world, YouTube Shorts ...

YouTube is rolling out five new creation tools for its Shorts platform this spring, responding to creator feedback while aiming to strengthen its position in the competitive short-form video market.

Form Validator: provides validation for your existing forms, while making all kinds of customizations to fit your application really easy.

Two years after YouTube launched the YouTube Shorts revenue share program in February 2023, creators are finding that their payouts for short-form content are still dwarfed by the ad revenue they can ...

YouTube continues to make gains on all video consumption -- especially in long-form content 30 minutes and longer. Seventy-three percent of all YouTube viewing time of content now is a half hour or ...