Synthesia just raised a $200 million Series E funding round and is now valued at $4 billion. CEO Victor Riparbelli shares his daily routine.

Adapting techniques from the gaming world can help you do business better. Learn how the video game industry's practices can boost your marketing.

A strategic look at allocating paid media budgets across the funnel, with evidence-backed models and practical guidance for ...

Get business inspiration and tips from the best of the best in the ad world.

Update: McDonald’s has issued a very strange response to the drama. Thanks to the rise in popularity of generative AI, mainstream companies like Coca-Cola and Google are jumping on the bandwagon to ...

During the interview, Ina revealed a surprisingly simple trick to elevate Pepperidge Farms Stuffing Mix into something restaurant-worthy. She used the fan-favorite mix, not for stuffing, but for ...

The Ethics and Anti-Corruption Commission (EACC) has arrested and arraigned a former employee of the Independent Electoral and Boundaries Commission (IEBC), for allegedly using a falsified academic ...

CHICAGO--(BUSINESS WIRE)--NIQ and Amazon Marketing Cloud (AMC) have announced a new collaboration to study the effectiveness of cross-platform advertising across linear TV and Amazon Ads inventory in ...

Business owners who use Meta’s advertising suite will see changes in the ways they reach their customers. In Q3, Meta made improvements to its ad retrieval architecture that improved its performance, ...

This article compares the marketing strategies and performance of Emirates Airlines and Qatar Airways. While Emirates has historically led with luxury branding and sponsorships, recent gaps in ...

Luckily, Inc.’s annual Power Partners list highlights the best-in-class companies that focus on advertising and marketing so you don’t have to. That means everything from what you see on TV and ...